Altaura

Sound that defines atmosphere - Designed for global brands.

Industry

Sound & Music

Service

Website Redesign

Website Builder

Webflow

Overview

Altaura is a bespoke background music and sound design agency that curates playlists for hospitality, retail, fitness, and luxury brands worldwide. Their mission is to shape how people feel in spaces through carefully designed sound experiences.

Our partnership focused on a complete website redesign and rebuild in Webflow, developing a modern, immersive platform that reflects Altaura’s premium positioning. The project included content creation, SEO strategy, link-building, and the integration of a custom piano-based playlist experience, setting a new benchmark for how sound agencies present their work online.

Webflow Rebuild: Fully bespoke Webflow site with smooth animations, dynamic content, and flexible CMS control.

Modern Aesthetic: Minimal, premium design aligning with Altaura’s creative and international brand tone.

Content Creation & SEO: Refined messaging and full on-page optimisation for music agency and playlist-related keywords.

Custom Development: Built and integrated an interactive piano element for an engaging, brand-relevant experience.

The Challenge

The challenge was to translate sound into a visual and digital experience - crafting a platform that feels as intentional and refined as the music they create. It needed to inspire emotion, communicate expertise, and perform effectively across global audiences.

The challenge was to translate sound into a visual and digital experience - crafting a platform that feels as intentional and refined as the music they create. It needed to inspire emotion, communicate expertise, and perform effectively across global audiences.

Our Approach & Result

We rebuilt Altaura’s online presence from the ground up, combining creative direction, UX strategy, and technical development to achieve a website that both looks and sounds exceptional.

Creative Direction & Content: We redefined Altaura’s narrative with refined copy, consistent tone, and visual storytelling that captures the sensory emotion of sound design.

Webflow & Custom Integration: Developed a high-performance Webflow site with a custom piano interaction.

SEO & Link Building: Implemented a structured content hierarchy, optimised metadata, and link-building strategy to enhance organic visibility and authority.

+44 %

Qualified Leads: contact form submissions jumped from 3/4 a week to 15+.

+158 %

Increased Organic Traffic: schema-rich case studies and technical SEO lifted non-paid sessions.

34 s

Bounce Rate: faster CLS and clearer journeys mean far fewer visitors leave after the first page

Landing Page Design.

View Live Website

Customer Review

❝Fit Design has truly delivered an interactive and creative website that impresses not only us but all our visitors! Since the redesign, we've seen a noticeable increase in leads and organic traffic. Their expertise in Webflow has made a real difference to our online presence.❞

— Co-founder, Altaura