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Tabat

A photography portfolio connecting work, pricing and enquiries.
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View the live website
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INDUSTRY
Photography & Digital Media
SERVICE
Website Design
PLATFORM
Webflow
AUDIENCE
Brands, businesses and individuals commissioning photography in London
Tabat website shown on desktop and mobile devices.
19
Booking requests
3.6k
Gallery views
3.2%
Pricing conversion

OVERVIEW

Martyna Tabat is a London photographer and digital media producer working across portraits, events and commercial imagery. Her website needed to present that range and explain what prospective clients could book.

We designed and developed a Webflow portfolio that connects photography categories with services, pricing and testimonials. Images establish the first impression; practical information helps visitors prepare an enquiry.

Portfolio design

Created an image-led website that makes Martyna’s photography the focus, using a restrained interface and clear hierarchy to support the work and service information.

Work categories

Organised the portfolio around different types of photography, helping visitors find examples relevant to the project they want to commission.

Pricing and enquiries

Connected work samples with pricing information, testimonials and contact prompts so prospective clients can move from browsing to a more informed enquiry.

Webflow development

Built responsive pages in Webflow, keeping photography, portfolio categories and service information connected with the enquiry journey across desktop and mobile screens.
Tabat website shown on desktop and mobile devices.
Tabat website shown on desktop and mobile devices.

THE APPROACH

Give the photography room while answering the questions behind a booking.

A visitor looking for a portrait needs different examples from a business commissioning commercial photography. The portfolio had to distinguish those services and make pricing and contact information accessible without competing with the images.
We organised the work by photography category and linked it with service details. Restrained layouts keep the images prominent, while pricing, testimonials and contact prompts provide the context needed to discuss a shoot.
Tabat website shown on desktop and mobile devices.

COLLABORATION

Photography leads the design; categories, pricing and contact make the portfolio useful to clients.

Our design and Webflow work brought the creative portfolio and business information together. The same restrained presentation carries through the image galleries and supporting pages, keeping both parts recognisably Martyna’s.

STAGE 01

Discovery
Review the photography categories and the information clients need before commissioning a shoot.

STAGE 02

Structure
Design a restrained page structure that pairs prominent imagery with clear service and pricing information.

STAGE 03

Implementation
Build the responsive portfolio and supporting pages in Webflow.

STAGE 04

Delivery
Connect work samples, testimonials and pricing with the finished enquiry journey.

DESIGN LANGUAGE

A quiet frame for expressive photography.

Warm off-white, soft grey and charcoal create a neutral setting for the images. Elegant serif headings and generous spacing give the portfolio an editorial feel, allowing product details, portraits and event photography to supply the visual variety.
Tabat website shown on desktop and mobile devices.

PERFORMANCE

Built with the details in mind.

Our build standards focus on performance, accessibility, maintainable implementation and search-ready foundations. Each project has its own scope; the priorities below describe our approach, not measured scores.
Website build standards
OUR PRIORITIES
Performance
Fast, responsive experience
Accessibility
Built for inclusive access
Best Practices
Clean, modern implementation
SEO
Search-ready foundations

Website overview.

View the live website
View the live website
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Tabat website shown on desktop and mobile devices.

Customer Review

❝As a small business, I'm very pleased with the result. The look and feel I wanted - clean, modern and focused on getting enquiries- has been met. The portfolio and pricing are now easy to navigate and the whole site feels premium without losing personality. Very friendly bunch and always available when I had a question.❝

— Owner, Martyna, Tabat

‍

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COMPANY ADDRESS:
contact@fitdesignldn.com
London, United Kingdom
+447726925021
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