Overview
Shopify Redesign: Clean, modern store built for conversion with fast, responsive layouts.
Custom Features: Improved filtering, subscription-ready setup, and look-book style merchandising.
SEO & Content Strategy: Optimised metadata, structured blog system and content built around high-intent eco-beauty topics.
Digital Marketing: PPC setup, content marketing and ongoing maintenance to improve performance over time.
The Challenge
The goal was to rebuild the eCommerce experience so it feels premium, communicates the brand’s values clearly, converts efficiently and supports international growth.


Our Approach & Result
Bespoke Design: Refined the UI and layout system so products, bundles and key messages are easier to scan and trust.
Content & SEO Optimisation: Built landing pages and blog structure around vegan, cruelty-free and eco-beauty intent to support organic growth.
Backlink & PPC Strategy: Implemented targeted campaigns and supporting link building to drive qualified traffic and improve domain strength over time.
Customer Review
❝I had a great experience with the boys. Their customer service and support was impeccable and their attention to detail was one of a kind. Thrilled with the redesign of my eCommerce store. Highly recommend their services and strategic approach.❞
— Rachael, Owner, Doll Smash

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