Taylor Stitch | Shopify | Fashion & Retail

Overview

Taylor Stitch is a San Francisco–based menswear brand renowned for its rugged essentials, responsible production, and circular fashion model - including repairs, resale, and small-batch collections.

Our partnership focused on a complete Shopify website redesign - rebuilding the shopping experience around performance, conversions, and retention. The result is a premium, high-performing eCommerce platform that captures the craftsmanship and integrity behind every Taylor Stitch product.

Shopify Redesign: Sleek, mobile-first interface built for speed, style, and sales.

Optimised Conversions: Strategic layout, refined user journeys, and improved product storytelling.

Customer Retention: Automated email notifications, abandoned-cart sequences, and follow-up campaigns.

Performance Boost: Enhanced load times and optimised code delivering faster browsing and higher engagement.

The Challenge

While Taylor Stitch’s brand identity was strong, their existing website wasn’t fully converting that brand trust into measurable results. Page load speeds were inconsistent, cart abandonment was high, and repeat purchases were below potential.

The challenge was to create a premium Shopify experience that not only looked great but worked harder - optimising every touchpoint of the buyer journey, from first impression to repeat purchase. It needed to reflect Taylor Stitch’s commitment to craftsmanship while performing flawlessly at scale.

Our Approach & Result

We reimagined Taylor Stitch’s online store from the ground up - focusing on performance, storytelling, and conversion psychology. The new Shopify setup empowers the brand to communicate authenticity while driving measurable growth.

Premium eCommerce Redesign: We introduced a clean, editorial-style layout that showcases product details, materials, and sustainability stories.

Conversion & Automation: Smart notifications, automated follow-ups, and abandoned-cart flows were implemented.

Performance & Scalability: The site was rebuilt for faster load times, seamless navigation, and improved accessibility.

2.4s ➔ 1.6s

Page Load: “30 days post-launch”

+1.25m

Website Traffic: “90 days post-launch”

+66%

Engagement Rate: “60 days post-launch”

Customer Review

❝The redesign feels perfectly on-brand but performs like a modern ecommerce machine. It’s faster, easier to navigate, and we’ve seen clear gains in both conversions and repeat sales. The team nailed it.❞

— Marketing Manager, Taylor Stitch